Yea so let’s see, today I wrote the best copy I’ve written in a long time, copy that made me think, “Wow this is actually pretty good and I just got all creative and took that tone and went way out there.” Copy that made the client reply, “Hey we really like that. That’s really good.” Yea that was on the No Effing Flash page.
So you know. That’s copy 99% of people won’t read. Probably why I got all crazy with it. Probably why my book should feature ONLY no flash pages.
Then, on day two of braces, one day after swearing off men for several months, my friend and I end up having a long convo with a cute guy next to us at the bar. I’m sitting there thinking FML while she’s all flirty flirty with him. And in my head he’s all sad that my friend drops the “My boyfriend” bomb on him, because, well, her friend is cute but you know…the braces.
But then, because - like the amazing copy on the No Flash page, you just don’t expect anything good from it - he tells my friend to have me email him, hands her his card, and walks out.*
Now, I don’t get numbers from dudes WITHOUT my braces on, and here I was wearing my glasses AND sporting hot metal mouth mess (HMMM), two blocks from home at a bar I never go to, and look what happens. Clearly, he must be crazy. And have a fetish. And like dorks.
Sort of makes you want to bust out a little of this.
*Yes, this is a chicken move, but hey, beggars can’t be choosers.
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